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Swiggy IPO – Key details you should know

Can Swiggy’s upcoming IPO deliver on its promise amidst fierce competition and changing market dynamics?

Swiggy IPO

Introduction

Swiggy, one of India’s leading food delivery platforms, is all set to go public with a much-anticipated Initial Public Offering (IPO). This is a significant moment for the company, which has expanded beyond food delivery into quick commerce with Instamart, competing against heavyweights like BlinkIt and Zepto. As Swiggy gears up for its IPO, the financial community is keenly observing its performance metrics, valuation, and strategic goals. Here’s a detailed breakdown of the Swiggy IPO and what investors should know.

Key Highlights of Swiggy’s IPO

Key Highlights of Swiggy’s IPODetails
Issue Size₹10,400 crore (₹3,750 crore fresh issue + 18.52 crore OFS)
Existing ShareholdersAccel, Prosus, Tencent, Apoletto (selling); SoftBank (retaining)
Listing TimelineExpected debut in November 2024

IPO Proceeds Allocation

The capital raised from Swiggy’s IPO will be channelled into several strategic areas, including:

Use of ProceedsAmount Allocated (₹ crore)
Scootsy Debt Payment₹137.41
Dark Store Expansion (Quick Commerce)₹982.40
Technology & Cloud Infrastructure₹586.20
Brand Marketing & Promotion₹929.50
General Corporate PurposesRemaining Amount

Swiggy’s plan to invest in its dark store network and technology infrastructure signifies its focus on improving delivery speed and expanding its footprint in quick commerce through Instamart.

Financial Performance – How is Swiggy Performing?

Revenue Growth

Swiggy has shown significant improvement in its financials. For FY2024, Swiggy reported a 36% growth in revenue, reaching ₹11,247 crore, up from ₹8,265 crore in FY2023. This growth was primarily driven by its food delivery and Instamart businesses.

YearRevenue (₹ crore)Growth %
FY238,265
FY2411,24736%

Loss Reduction

Although Swiggy posted a net loss of ₹2,350 crore in FY24, this marked a significant 44% reduction from FY2023, where losses stood at ₹4,179 crore. The company’s ability to trim its losses demonstrates improved operational efficiencies, particularly in its quick commerce and food delivery segments.

Market Competition and Challenges

Swiggy’s main competitor in the food delivery space is Zomato, which has been performing exceptionally well. Zomato’s stock has gained nearly 125% in 2024, and it has a market capitalization of $25 billion, dwarfing Swiggy’s projected IPO valuation of $10 billion.

However, Swiggy’s greatest challenge may come from Instamart’s competition with BlinkIt and Zepto, both of which command a significant share of the quick commerce market. For instance, while Swiggy’s Instamart reported a gross order value (GOV) of ₹8,100 crore, BlinkIt boasted a much higher GOV of ₹12,469 crore in FY2024.

Swiggy’s Quick Commerce Business – The Instamart Play

Swiggy’s Instamart segment is one of its fastest-growing verticals. In FY2024, it saw its revenue from quick commerce rise by 108%, generating ₹374 crore in the June quarter alone. This was fuelled by higher commissions, advertising revenue, and growing demand for instant delivery services.

CompetitorGross Order Value (₹ crore)Market Share (%)
BlinkIt12,46940%
Instamart8,10025%
Zepto20.00%

Swiggy’s Instamart faces stiff competition, but the company has already started expanding its dark store network, adding 581 dark stores as of June 2024, with plans for further growth.

What Sets Swiggy Apart from its Competitors?

Swiggy’s multi-pronged strategy is what differentiates it from its competitors:

  1. Diverse Service Offerings: Apart from food delivery, Swiggy offers Instamart for groceries, Swiggy Genie for courier services, and Swiggy Dineout for dining reservations.
  2. Focus on Quick Commerce: While Zomato’s primary focus has been food delivery and its B2B business, Swiggy is betting big on the quick commerce sector, which is expected to grow exponentially over the next few years.
  3. Celebrity Backing: Swiggy’s list of investors includes big names from Bollywood like Amitabh Bachchan, Sidharth Malhotra, and sports stars such as Rahul Dravid and Zaheer Khan, adding a unique element of visibility and brand power.

Investor’s Takeaway – Is Swiggy Worth Investing In?

The Swiggy IPO offers investors an opportunity to buy into one of India’s most recognizable brands. However, there are challenges on the horizon:

  1. Profitability Challenges: Despite improving financials, Swiggy remains in the red, with significant competition in both food delivery and quick commerce sectors.
  2. Market Dynamics: Zomato’s stronghold in food delivery and BlinkIt’s dominance in quick commerce make the path to profitability harder for Swiggy.
  3. Growth Potential: On the flip side, Swiggy’s diverse business model, including Instamart, Genie, and Dineout, provides multiple growth opportunities.

Ultimately, the success of the Swiggy IPO will depend on how the company navigates market challenges, grows its quick commerce business, and controls its operational costs.

Conclusion

Swiggy’s IPO is a pivotal moment in its growth story, offering investors a stake in both food delivery and the fast-growing quick commerce segment. While challenges remain, the company’s strategy to expand its Instamart operations and improve profitability could make this IPO an attractive option for long-term investors.

For those considering an investment, the Swiggy IPO presents a blend of opportunity and risk in a rapidly evolving market.

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