Honasa Consumer introduces winter skincare ranges

Ace News

7th Nov 2024

With the onset of winter, Honasa Consumer has launched a new range of moisturizing products across its brands - Mamaearth, The Derma Co., Aqualogica, and Dr. Sheth’s for all skin types and concerns. This launch underscores Honasa’s strategy of catering to ‘Needs Differing by Skin Types, Seasons, and Special Occasions,’ with a portfolio well-equipped to meet varied consumer demands. 

For consumers seeking the goodness of natural ingredients and toxin-free solutions, its flagship brand, Mamaearth, has launched two new Light Moisturizing Creams - Beetroot Hydraful and Vitamin C Daily Glow. For consumers seeking science-backed skincare, its active ingredients based brand, The Derma Co. has unveiled its Nia-Ceramide Deep Moisturizing Cream, combining powerful ingredients like niacinamide and ceramides to work effectively across all skin types, from dry to very oily.

Additionally, Dr. Sheth's, with power of natural and active ingredients, has launched new moisturizing creams with Kesar Kojic Acid and Vitamin C & Ceramide, offering 48-hour hydration while targeting pigmentation for normal to combination skin. Completing the winter range, Aqualogica, skin hydration brand under the Honasa Portfolio has launched the new Milk Fluid Moisturizers in three variants and these come in playful popsicle-inspired packaging, delivering deep, 48-hour moisture without feeling heavy on the skin.

The winter moisturizer lineup from Honasa Consumer will be available at leading retail outlets, e-commerce platforms, and the official websites of each brand. As the brand continues to grow its presence in the Indian personal care landscape, this launch reinforces Honasa’s dedication to providing well-rounded, skin-friendly solutions that resonate with the diverse needs of its consumers.

Honasa Consumer, doing business as Mamaearth, provides e-commerce services. The company offers baby, skin, body, and hair care products, as well as mosquito protection roll on and creams.